by alpha | Oct 7, 2017 | Advertising, Branding, Graphic Design, Marketing, Tips & Advice
Omega Plus – Launching a successful supermarket brand. Every day new FMCG (Fast Moving Consumer Goods) packaging hits the supermarket shelves, with 80% failing in the first two years. So the question is, how do you set up your new supermarket packaging to have the...
by alpha | Jul 21, 2015 | Case Study, Graphic Design
Nelson art — worth its weight in gold. The 2014 Nelson Arts Guide has been out for a couple of months now and is flying off shop shelves across the region. It was a great pleasure to work with the RADi team on this special 20-year commemorative issue of the...
by alpha | Jul 15, 2015 | Advertising, Case Study, Graphic Design, Marketing
Feast for the Senses Feast for the Senses launched this month and we haven’t been this excited since someone stuck a cone on the top of the Cathedral spire. Cathy from Uniquely Nelson approached us several months ago to float the idea of creating a local...
by alpha | Feb 21, 2015 | Advertising, Case Study, Graphic Design, Marketing, Websites
A resounding slap of creativity. While a slap across the face is provocative, we actually used projection for a less stinging affect, but still got a lot of attention. Something bright and bold was needed to kick start the 2014 Nelson Marlborough Institute of...
by alpha | Jan 22, 2015 | Case Study, Graphic Design
Give the gift of nature. Brook Waimarama Sanctuary is building a pest-proof fence around the sanctuary and need financial support. We have created a case statement document to help communicate the vision of the future for the sanctuary, with the intention that...