by alpha | May 20, 2022 | Article, Marketing, Tips & Advice
Winning In the Age of Disruption How do you maintain and grow sales in this age of massive disruption? Covid, world politics, rising costs and interest rates, staff shortages and general anxiety are smashing many businesses, affecting sales and profitability. How...
by alpha | Sep 14, 2020 | Marketing, Tips & Advice
Should I Cut My Marketing Budget During A Recession? If your first reaction is to cut your marketing budget, when faced with a downturn, you should think again. It takes courage to maintain or even increase your marketing spend when there is so much negativity flying...
by alpha | May 26, 2020 | Tips & Advice, Websites
7 Things You Need Before You Start An Online Store. Now is the time to for eCommerce success Recently we have had a flurry of businesses trying to convert their static websites into online stores. We are seeing a fresh wave of clients seeking the success that...
by alpha | Feb 10, 2020 | Advertising, Marketing, Tips & Advice
Don’t propose to your customers on the first date. Your future spouse needs to get to know you before they are ready to spend the rest of their lives with you. It’s the same with your customers. Many businesses ask for the sale before they’ve built a relationship and...
by alpha | Nov 17, 2019 | Advertising, Tips & Advice
Recently, my Personal Trainer decided that I should do excessive amounts of weightlifting in a short period of time. Towards the end of the last set I couldn’t do it. My arms were screaming like a choir of feral cats. I stopped short of getting to the target number of...
