by Downing | Jun 3, 2020 | Case Study, Graphic Design
Aquaculture Excellence Awards New Zealand King Salmon’s inaugural Aquaculture Excellence Awards were established to reward the best of the best within their Aquaculture team who are forging the path forward in the world of the King salmon species. We were tasked with...
by alpha | Jul 25, 2019 | Case Study, Graphic Design
Throw on your apron, crank the gas and open a bottle of Marlborough Pinot Noir — here are some business cards that belong in a Michelin restaurant, not in a wallet.New Zealand King Salmon (NZKS) produce a unique breed of Chinook salmon called Ora King. Chefs love Ora...
by alpha | Apr 16, 2018 | Branding, Case Study, Marketing, Tips & Advice
There seems to be a lot of confusion about brand, logo, and identity design. We talk to Tony Downing of Downing Creative Marketing to unpack what brand identity is. We’ve found that a lot of businesses and organisations have identity issues,” says Tony. “Bell-bottoms...
by alpha | Jul 21, 2015 | Case Study, Graphic Design
Nelson art — worth its weight in gold. The 2014 Nelson Arts Guide has been out for a couple of months now and is flying off shop shelves across the region. It was a great pleasure to work with the RADi team on this special 20-year commemorative issue of the...
by alpha | Jul 15, 2015 | Advertising, Case Study, Graphic Design, Marketing
Feast for the Senses Feast for the Senses launched this month and we haven’t been this excited since someone stuck a cone on the top of the Cathedral spire. Cathy from Uniquely Nelson approached us several months ago to float the idea of creating a local...
by alpha | Feb 21, 2015 | Advertising, Case Study, Graphic Design, Marketing, Websites
A resounding slap of creativity. While a slap across the face is provocative, we actually used projection for a less stinging affect, but still got a lot of attention. Something bright and bold was needed to kick start the 2014 Nelson Marlborough Institute of...